Story

Use great stories to persuade

Use great stories to persuade

Tell more stories to persuade. If you have attended our persuading for results workshop, you will have experienced the power of stories. At the end of day one we ask participants to come to day to ready to tell a story about themselves.

Typically, participants look uncomfortably at me and ask, “Why do we need to tell stories?” With a smile, I usually tell them after everyone has told their story, they will know.